behind the screen + the lens
sydney jane cummings
owner
After five years honing my craft as a graphic designer, I launched Creative Forces Design Co., LLC (CFD) in the middle of the pandemic — driven by a desire for creative freedom and meaningful collaboration. Today, CFD is a full-service creative studio specializing in web and graphic design as well as photography, helping brands bring their visions to life through thoughtful design and storytelling.
inspo
Branding is a huge passion of mine, I love taking a company and giving it structure in the marketing world whether that be with a consistent color scheme, a logo, a website, marketing collateral or a company branding photoshoot.
Photos have been a major part of my life since before I can remember. My first camera was a Barbie Polaroid from my grandma. I took pictures of everything from the sky to my shoes. I still have an album of my first photos that I keep around to remind me of the simplicity with which my love for photos began. I started taking photography more seriously in high school with yearbook and newspaper classes but it wasn’t until college that I realized I had a true passion for it. I collect old cameras and jump at the chance to go to old thrift shops and antique stores to look for more. I love taking pictures of everything but my true passion is taking photos of people. I love capturing special moments whether it’s your wedding day or your sweet baby bump.
west tx to atx
My husband, Matt, and I have been married for eight wonderful years — and they’re flying by! We moved to Austin in August 2019 from our hometown of San Angelo, where we met and graduated from Angelo State University. We have two boys, Rush and Miles, and are completely smitten by them. Our little family also includes two dogs — Chief (a red border collie) and Champ (a black lab) — and our cat, Ann Purrrrkins (said in your best Chris Traeger voice).
I love Jesus, am an Enneagram 2 married to a 7, and have a house full of monsteras. I can’t start my day without coffee! Matt and I are both foodies at heart and love exploring new restaurants for our date nights.
Some of my favorite things include long walks with friends, brewery hangouts, working out, paddle boarding, hiking with the dogs, wine dates at LoLo, playing pickleball, or reading a good psychological thriller at Zilker Park.
See my mood board below to get a little more insight into me!
